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Hello
You're looking well.
I'm Bec, a designer, travel blogger, volunteer and animal-lover with good teeth.
I relish helping businesses and individuals who want to make a smart and considered impression on the world.Â
Born Aussie, currently masquerading as a Brit, I have creative experience gained in both hemispheres. We're moving back to Brisbane in November 2022, nine winters is enough!
So, how can I help?
Profile
During my 20+ years in design, I have created visual solutions for almost everything. In my current role my experience extends through creative branding for awards programmes and incentive trips, themes for international congresses and company conferences, staging global forums, TED@ events and new product launches. Clients I currently work with include Bristol Myers Squibb, Merck KGaA, Discover, Schlumberger, Santen, Sanofi, Mercedes-Benz, Rentokil Initial, Abbvie, Allergan, Chivas Brothers and Gilead among many others.
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I started my career in the world of print and along the way I've branched into design management, social media marketing and website design before embracing a pandemic pivot to crafting and delivering virtual events for international audiences. Lately, my work spans design for live, hybrid and virtual events including print, digital, social media, creative writing, illustration and website design.
I equally enjoy working in-house or in full-service agencies, maintaining the integrity of a client’s corporate identity while producing publications and materials that match the esteem of their subject.
I use Adobe Creative Suite and MS Office applications to deliver projects from the client briefing to final production stages, working to meet or exceed budget and deadline expectations, often in short time frames.
I possess high quality interpersonal skills derived from several years managing team members and stakeholders at various levels of organisational structure and external clients, contacts and suppliers.
Professional History
Designer
August 2017 - Current
touch associates limited - MK Office: Bletchley, Buckinghamshire, UK
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Design and create a range of print and digital collateral for large-scale events such as international congresses, company conferences, global forums, awards ceremonies and incentive trips.
Create suites of themed scenic environments for virtual and hybrid multi-national events.
Create illustration assets and storyboard animation sequences.
Creative contribution to pitch presentations, company brand pieces, social media, website, office branding and key documents.
Maintain open client relationships, mentor junior designers and manage freelance design support.
Creative Services & Brand Manager
January 2021 and beyond
TowFood Community Larders • UK
I like to use my skills for good. TowFood – towfood.org.uk – launched in January 2021 and has grown to a network of eight Community Larder projects who partner with supermarkets and vendors to reduce food waste and distribute food throughout Northamptonshire. I developed and maintain the brand through website and social media channels, printed signage and banners, clothing, leaflets and posters.
Travel Writer
November 2012 and beyond
Eschewing home comforts, gainful employment and English as a first language, I hit the road to all the Americas. With a love for writing, I have continued documenting trips, big and small, ever since.
Designer & Adwords Manager
March 2014 - August 2017
​Alpha Marketing Ltd - Leighton Buzzard, Bedfordshire, UK
Developed branding schemes, logos and corporate identities.
Designed and produced artwork for a range of informative and promotional collateral from business cards to banners.
Managed Google Adwords accounts for clients.
Executed email marketing campaigns through MailChimp.
Front-end web design and content creation.
Senior Graphic Designer
October 2011 - November 2012
​Department of Natural Resources and Mines: Queensland Government, Brisbane
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​Designed and produced artwork for corporate publications such as brochures, posters, booklets, displays, annual reports, awards programs and conferences, including the direction of artwork from briefing to design and through to print stage.
Provided advice to customers and clients through the design and development of on- and off-line materials in response to the identified communication objectives of the department.
Maintained effective relationships with external contractors, printers and suppliers.
Design Studio Manager
May 2008 – September 2011
​Department of Employment, Economic Development and Innovation: Queensland Government, Brisbane
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Coordinated the development of design and production of communication and marketing materials (including publications, displays, advertising, promotional materials and newsletters) on complex and sensitive matters for a range of audiences.
Provided creative direction and strategic advice for corporate publications and collateral, including the maintenance of the Department’s Visual Identity and images.
Managed and supported six senior graphic designers including all aspects of human resource management.
Managed the design workflow including reviewing and editing communication products, providing feedback and problem solving where required, and monitoring the effective and timely delivery of required work outputs.
Provided strategic advice both internally and externally to departments and agencies relating to the development, coordination and implementation of effective communication and marketing policies and strategies and on-line communications services.
Led and supervised the management of projects relating to departmental initiatives concerning communications and marketing information provision, including high level strategic project management services and the monitoring, evaluation and reporting of specific projects.
Maintained high level relationships with key department staff, clients and external suppliers.
Graphic Designer
May 1999 - May 2008
​Department of State Development: Queensland Government, Brisbane
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Designed and produced artwork for corporate publications such as brochures, posters, booklets, displays, annual reports, awards programs and conferences, including the direction of artwork from design through to print stage.
Provided advice and liaised with communications officers and clients on the design and development of publications and promotional material in response to the identified needs of clients, including managing deadlines and photographic art direction.
Liaised with external contractors and suppliers.
Photographic asset manager, utilising Extensis Portfolio 8 Server.
Graphic Designer
May 2001 - October 2001
​CPR UK Healthcare (a Fleishman-Hillard company)
TMG Marketing: Abingdon, Oxfordshire, UK
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Designed promotional materials for global pharmaceutical clients.
Organised media interviews with medical professionals and maintained relationships with case study participants.
Researched and collated reports on media exposure of client products.
Researched, designed and prepared media kits.
General office operations, including organisation of travel itineraries for both Managing Directors.
Multi-faceted design services for multi-national clients
Print – Digital – Virtual
During my time with Touch Associates, I have worked with many clients, providing intelligent design solutions for print, digital and virtual execution.
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Core projects revolve around helping our clients share their message at events such as global forums, international congresses, company days, product launches, awards programmes and incentive trips.
Whether live or virtual, my work brings the experience to life for participants.
TowFood Community Larders
Using my skills for good
This is your Project description. Whether your work is based on text, images, videos or a different medium, providing a brief summary will help visitors understand the context and background. Then use the media section to showcase your project!
Queensland Government:
13 Years  .  8 Departments
A tiny snapshot of projects including exhibitions, annual report, magazine articles, reviews and specialist reports
Wide range of collateral for The Premier of Queensland's Smart Awards which ran from 2003-2008. Items included everything from logo development and theme setting each year to entrant packs, advertising, sponsorship packs, certificates and dinner programs. The theme for 2008 was carbon neutral with plant and tree seedlings used for the centrepieces that guests were invited to take home and plant to offset the carbon footprint.
Article spread: SD MAGAZiNE: Department of State Development ​
A tiny snapshot of projects including exhibitions, annual report, magazine articles, reviews and specialist reports
Countless projects serving the public
During my long career in the public sector I worked in departments focused on the economy, business, trade and industry development. And I survived three Premiers.
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I've produced innumerable pieces for a range of business and policy units from advertising, business start-up kits, magazines, public information materials, annual reports, prospectus documents, awards programs and events, exhibitions, conference items, brochures and flyers...basically, you name it, I did it. And I managed to weather two logo changes and help implement five department re-brands.
WWF: Beneath the Brigalow
WWF Australia initative to teach young children about the importance of habitat and native reptiles.
WWF Australia initative to teach young children about the importance of habitat and native reptiles.
WWF Australia initative to teach young children about the importance of habitat and native reptiles.
WWF Australia initative to teach young children about the importance of habitat and native reptiles.
Educating children to be reptile friendly
Using my skills for good I teamed up with WWF and project illustrators to design an education kit for primary school children to learn more about the importance of habitat and the welfare of native lizards...not an easy task when they aren't as cute as koalas.
Education & Qualifications
​Google Adwords Certification
Google Partners: October 2016
Achieved certification in Search Advertising to gain Google Partner status for the agency.
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Advanced Diploma in Digital Marketing
​Shaw Academy: April 2016
Business focus on structuring, improving and maintaining online marketing activities.
Diploma in Digital Marketing
​Shaw Academy: December 2015
Business focus on acquiring clients, converting leads into customers, and increasing share of online marketplace.
Diploma in Social Media Marketing and Online Reputation Management
​Shaw Academy: November 2015
Business focus on how to plan, execute, and analyse social media campaigns to grow business and protect a brand's online reputation.
Award: Distinction
Graduate Certificate of Creative Industries (Creative Writing)
​Queensland University of Technology: 2005-2006
Creative non-fiction: Travel, Humour and the Arts, Life Writing.
Creative writing: Novel and genre, Short Story.
Graduated with Distinction - GPA: 6
Diploma of Visual Communication
​Design College Australia: 1997-1998
​Graphic design, copywriting, advertising, art and design history, packaging, large format design, corporate identity and book design.
